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Get the shot! The Quadrapod Classic copy stand was used for imaging this fishing lure on the top of a glass display counter with little preparation.  The copy stand was configured with the quick release plate for supporting the Apple iPhone 11 Pro Max. Only ambient light was available.  The shot offered the opportunity to capture both still and video with the smart phone for transmission as well as archival storage, plus post production.  Audio was simultaneously captured allowing the curator to describe the lure in great detail.

The Truck-Oreino fishing lure was made by Southbend Bait Company in 1939.  This lure and features a big wooden red and white spinner on the front and red feathers from a Pileated woodpecker.  The first models of the lure were made with a yellow glass sphere and painted with a black dot on it to represent the eye.  This is a “tack eyed” lure with round head painted nails for eyes.

This particular lure was made for muskies.  According to Mr. Bill Bramsch, the curator of the museum,  “They (fisherman) would run the lure over the bass beds to make momma mad and she would bite that thing.”

According to the curator, red and white is the lure color of all times.   In 1939, a buyer would be expected to pay about $5 for this lure.  Even better quality lures were worth a weeks pay!  Recently, this highly collectable Truck-Oreino lure sold at auction for $4000.

The History of Fishing Lures Museum features a beautiful collection almost 50,000 items collected by Karl and Beverly White, collectors for the last 75 years.  Many other rare lures and fishing memorabilia are included in museum.

The Truck-Oreino is just one of nearly 50,000 items in the White’s historical collection of fishing items.   

The History of Fishing Museum is located in Branson, Missouri. 225 North Wildwood Drive, Branson, Missouri 65616  (417) 289-3474.   Point of contact is curator Bill Bramsch.